St.Regis Hotels & Resorts Bottles The Famed "Bloody Mary" With a Unique Twist Just In Time For The Holidays
St. Regis Partners with Bronson van Wyck’s Arrowhead Farms to Retail the legendary libation
The St. Regis Hotels & Resorts will spice up the holidays as the luxury brand bottles and retails the beloved Bloody Mary cocktail, born in the King Cole Bar at The St. Regis New York in 1934. Celebrating the season, St. Regis will produce the exclusive mix in partnership with Arrowhead Farms, renowned event designer Bronson van Wyck’s cocktail line.
The perfect gift for a dignified foodie, cocktail connoisseur, debonair hostess or old soul, the original Red Snapper mix will spice up the winter months and have everyone toasting the classic cocktail this holiday season. The delicious mix is the perfect accessory for every party, and the essential cocktail to wake up to after a long night of holiday cheer.
Beautifully designed, the 25 oz. bottle needs nothing more than a bow to make it gift-giving ready. The mix will also retail in a mini 5 oz. bottle, the perfect stocking stuffer. The Arrowhead Farms label will delight recipients as it pays homage to the Bloody Mary’s role in the world’s rich cocktail culture, reading: “Richer than a Gilded Age heiress, this carefree cocktail was perfected by the King Cole Bar's very own Fernand Petiot in 1934. Glamorous, authentic, and absolutely mischievous, the St. Regis "Red Snapper" Bloody Mary cocktail has been a mainstay morning after cure for eight decades of St. Regis revelers around the world, from Bal Harbour to Beijing and from Aspen to Abu Dhabi.”
The “Red Snapper” cocktail, more commonly known as the Bloody Mary, was born when St. Regis bartender Fernand Petiot spiced up a tomato juice and vodka libation with celery salt, pepper, cayenne, lemon and Worcestershire sauce - reinventing a simple cocktail enjoyed at Harry’s Bar in Paris. In the 1930s, the “Bloody Mary” was deemed too vulgar for the hotel’s elegant bar so it was given the name “Red Snapper.” Irreverent no more, the original recipe is still served at The St. Regis New York, where it remains the most popular cocktail; so much so that, as St. Regis grows its portfolio around the world, the brand introduces a local iteration of the famed cocktail in destinations as far-flung as Lhasa, Mauritius and Bora Bora.
The signature St. Regis Bloody Mary mix will be available worldwide for purchase at www.stregis.com/boutique and www.arrowheadfarms.com. The 25 oz. bottle of cocktail mix is $28 and the 5 oz. mini bottle retails for $7.
